Indian organisations that want professional conference rooms face a consistent problem: hardware is easy to find, but the rest — room design, UC platform integration, certified installation, warranty support and GST compliance — requires a partner with the right authorisations and technical depth.
Cloudfy Systems, in partnership with ATNet India (A&T Video Networks), is one of India's few end-to-end AV conference room solutions providers — covering the full scope from initial room assessment to post-handover AMC support.
This article explains who we are, what we deliver, and why it matters who you choose for conference room AV deployment in India.
The Problem With How Most Indian Offices Buy AV Equipment
Most conference room AV purchases in India follow one of two broken paths:
Path 1: Direct hardware purchase without integration An IT manager buys a Logitech Rally Bar from an e-commerce platform or a distributor. It arrives. Someone plugs it in. Zoom sort of works. But the audio has echo, the camera frames the wrong area, the cables are visible, and nobody configured Zoom Rooms properly. The hardware is capable — the implementation is not.
Path 2: A general AV contractor An AV contractor installs the display and cables. They are good at civil work. But they do not hold Zoom or Microsoft Teams authorisations, they cannot configure UC licences, and their hardware supply chain is a mix of grey-market imports and local-brand substitutions without BIS certification.
What is missing in both cases:
- A single entity that holds both the AV hardware supply authorisation AND the UC software partnership
- Technical expertise in both physical installation and UC platform configuration
- GST-compliant procurement with BIS-certified hardware
- Post-installation support that covers hardware AND software
Who Is Cloudfy Systems?
Cloudfy Systems is a cloud-first technology solutions company based in India — authorised reseller for Google Workspace, Microsoft 365, Zoom, Cisco Webex and multiple security and productivity software products.
For AV conference rooms, Cloudfy brings the UC software expertise — Zoom Rooms commissioning, Microsoft Teams Rooms configuration, Webex Room registration, licence management and ongoing platform support.
This matters because an AV installation that is not correctly integrated with your UC platform is not a working conference room.
Who Is ATNet India?
ATNet India (A&T Video Networks Pvt. Ltd.) is one of India's most established professional AV companies:
- Founded: 1998 — over 27 years in the Indian AV market
- Certifications: BIS certified, ISO certified
- Manufacturing: In-house AV equipment manufacturing capability
- Government: GeM marketplace registered — eligible for government procurement
- Coverage: Pan-India supply and installation
- Brands: Authorised supply for AVer conferencing hardware across India
ATNet India brings the hardware expertise and installation capability — room design, BIS-certified equipment supply, professional installation and post-installation hardware support.
What the Cloudfy × ATNet India Partnership Delivers
Together, Cloudfy and ATNet India cover the complete conference room engagement:
1. Site Assessment
We visit (or remotely assess using room photos and measurements) your meeting space before recommending any hardware. We evaluate:
- Room dimensions and seating layout
- Acoustic properties (reflective surfaces, HVAC noise)
- Existing infrastructure (power, network, cabling)
- Lighting conditions
- UC platform requirements
No assessment = no accurate quote. Any vendor that quotes hardware without a site assessment is guessing.
2. Room Design
We produce a room design before procurement — camera placement, display position and size, microphone coverage zones, cable routing plan, AV rack layout if required.
This design is shared with the client before any hardware is ordered. You see exactly what the room will look like before any civil work begins.
3. Hardware Supply — Authorised, BIS-Certified, GST-Invoiced
We supply:
- Logitech — Rally Bar, Rally Bar Mini, MeetUp, Tap, Rally Camera Plus
- Poly (HP) — Studio X30, X50, X70, Studio R30, Sync speakerphones
- AVer — CAM520 Pro3, CAM540, VC520 Pro2, TR313V2 PTZ cameras and conference bars
- Yealink — MeetingBar A20, A30, MVC series
- Commercial displays — BenQ, ViewSonic, Samsung, LG (65"–86" 4K commercial range)
- Interactive displays — BenQ and ViewSonic interactive flat panels for training rooms
All hardware is BIS-certified, supplied with manufacturer warranty, and invoiced at 18% GST with a valid tax invoice for Input Tax Credit (ITC) claims.
4. Professional Installation
Our installation teams handle:
- Commercial display wall mounting (all wall types — drywall, brick, glass)
- Camera bracket mounting and positioning
- False ceiling cable routing and conduit work
- Structured cabling (CAT6, HDMI active cables, USB extension)
- AV rack installation and termination
- POE+ network switch configuration for powered devices
- Room panel (Logitech Tap, Yealink CTP18) installation at entrance
5. UC Platform Configuration and Commissioning
This is where Cloudfy's software expertise applies:
Zoom Rooms:
- Create and configure Zoom Rooms in your Zoom Admin Console
- Assign and activate Zoom Rooms licences
- Link room to Google or Microsoft calendar
- Test all room functions with live meeting verification
Microsoft Teams Rooms:
- Create Teams Rooms resource accounts in Microsoft 365 Admin
- Configure Exchange room policies and calendar acceptance rules
- Assign Teams Rooms Pro or Basic licences
- Commission MTR devices and test with live Teams meetings
Cisco Webex Rooms:
- Register devices in Webex Control Hub
- Configure calling policies and dial plan if required
- Test all Webex Room features
6. Testing and Handover
Before any room is handed over, we run a structured commissioning test:
- Full table audio coverage test (all seats pickup verified)
- Camera framing test at full room occupancy
- Echo and noise cancellation verification
- Content sharing test (wired and wireless)
- Meeting join test with external participant
- Room booking panel functionality
We do not hand over a room that has not passed the test. If issues are found, we resolve them on-site.
7. AMC and Ongoing Support
Post-installation, Cloudfy and ATNet India offer Annual Maintenance Contracts (AMC) covering:
- Remote troubleshooting for software and UC platform issues
- On-site engineer visits for hardware issues
- Hardware replacement coordination under warranty
- UC licence renewal management
- Platform updates and firmware management
One support number for everything — software, hardware, network.
Why This Matters More in India Than Elsewhere
Indian conference room deployments have specific challenges that generic AV vendors and software resellers are not equipped to handle together:
GST compliance — All hardware must be supplied with a valid GST invoice. Grey-market imports (a common problem in the Indian AV market) do not carry valid GST documentation and cannot be used for ITC claims.
BIS certification — Certain AV equipment requires BIS (Bureau of Indian Standards) certification for legal import and sale in India. Non-BIS hardware carries compliance risk — particularly for government and regulated-sector buyers.
GeM procurement — Government departments and PSUs in India procure through the Government e-Marketplace (GeM). ATNet India is GeM-registered, enabling government buyers to procure AV equipment through a compliant channel.
Pan-India installation — Most AV vendors in India are limited to Tier 1 cities. ATNet India's pan-India network covers Tier 2 and Tier 3 cities, industrial zones and institutional campuses.
UC + AV integration — The Cloudfy × ATNet India partnership is one of the few in India that combines Zoom/Microsoft/Webex software authorisation with professional AV hardware supply and installation under a single engagement.
Who We Work With
Our AV conference room deployments in India span:
Corporate offices — IT companies, consulting firms, financial services, FMCG, manufacturing Educational institutions — Engineering colleges, management institutes, schools deploying hybrid learning rooms Government and PSUs — Secretariats, district administration offices, government banks, defence establishments (via GeM) Healthcare — Hospital administration buildings, telemedicine consultation rooms Hotels and hospitality — Conference halls, executive meeting rooms, event spaces Co-working spaces — Meeting pods and conference rooms for managed workspace operators
Frequently Asked Questions
Is Cloudfy Systems an authorised Logitech and Poly reseller in India? Yes. Cloudfy Systems supplies Logitech and Poly conference hardware through authorised supply channels with manufacturer warranty and valid GST invoices.
Is ATNet India the official AVer distributor in India? ATNet India (A&T Video Networks) is one of India's primary AVer distribution and support partners, with a relationship spanning over 25 years. AVer hardware supplied through ATNet India carries full manufacturer warranty and BIS compliance.
Can you deploy conference rooms across multiple cities in India? Yes. ATNet India has pan-India reach for hardware supply and installation — covering metros, Tier 2 cities, industrial zones and institutional campuses.
Do you supply government conference rooms? Yes. ATNet India is GeM (Government e-Marketplace) registered. AV hardware can be procured through GeM for government departments, PSUs and autonomous institutions.
What is your minimum engagement size? We work with single-room setups (one huddle room) as well as multi-location deployments (50+ rooms across India). There is no minimum order quantity.
How do I get a quote for my conference room? The first step is a free site assessment — either a physical visit or a remote assessment via room measurements and photos. From the assessment, we produce a room design and detailed INR quote within 3–5 working days. Contact us to schedule an assessment.
Do you provide after-installation support? Yes. AMC contracts are available covering hardware support, UC platform management and on-site engineer visits. Annual pricing is typically 8–12% of the hardware value.
For a detailed scope and INR quote for your conference room project, request a free room assessment from Cloudfy Systems. We cover design, supply, installation and UC integration — under one engagement.